Case study · 2024–26
Sam's Fresh Donuts
A Glendale mom-and-pop donut shop, 24 hours, 7 days a week.
A Glendale mom-and-pop donut shop, 24 hours, 7 days a week.
A 24-hour donut shop that locals love but Google couldn’t find. We rebuilt the site, photographed forty-plus menu items, and put them at #1 for “donut shop near me.”
Sam’s is iconic in Glendale but had effectively zero online presence — no website, an unoptimized GBP, and Yelp photos that were ten years old. New residents weren’t finding them, and DoorDash listings used generic stock images.
We shot the entire menu in a single full-day session (forty-plus items including donuts, breakfast bagels, croissants, ice cream, and the full drink menu). The new site is built for speed and mobile-first browsing — most traffic comes in on phones. GBP got a full optimization, Yelp got synced, and the same photo set went out to every third-party listing.
Organic traffic up 5.4× in twelve months. They now rank #1 for “donut shop near me” inside Glendale and live in the local 3-pack for variations like “late-night donuts” and “donuts open now.” DoorDash and Uber Eats listings finally look like the real product.
We had a sign on the window and word of mouth. Now we have lines forming before sunrise on weekends — half the new faces tell us they found us on Google.
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FRM.06 Tell us about your business — what's working, what's not, and where you want to be in six months. We'll send back a scope and a price within 48 hours.